Just 15% of consumers believe brands are "very transparent" on social, 53% would be more likely to purchase from brands that are more transparent on social, and 85% would remain loyal to a transparent brand during a crisis, Sprout Social reports. Additionally, 86% of respondents said a lack of transparency could drive them to buy from a competitor, and 70% of millennials want brand CEOs to have a social presence.
Department store Debenhams plans to trim about 90 jobs as part of a plan to streamline its home and fashion divisions, the retailer said. Earlier this year, the retailer cut 320 store management positions in a cost-cutting move.
Walmart expanded its click-and-collect programme for shoppers to 21 Canadian stores in the second quarter, a move that helped boost the retailer's market share in the country. Same-store sales in Canada rose 2.6%, and market share rose 0.6% in several categories including health and food, the company reported.
UK-based online retailer ASOS has teamed with American designer LaQuan Smith. The ASOS Design x LaQuan Smith, set to launch in October, is designed as a more affordable version of his high-fashion line worn by celebrities including Beyonce and Rihanna, with pieces priced at under $300.
A recent survey says more than half of US consumers refuse to buy from companies they consider unethical, particularly in the jewellery market. In response to those concerns, an initiative made up of some of the biggest names in the jewellery industry is using blockchain technology to track and authenticate diamonds and precious metals through all stages of the supply chain. Read more.
Robert Sutton, a professor of management at Stanford University, reflects on the power of an offhand comment and discusses the trouble this can cause leaders. Sutton advises a clear distinction between actual commands and when you're thinking out loud.
The linear economy contributes to climate change and material waste, argues Alessandro Giovanni Borghese, whereas a circular economy could help turn used goods into resources for future products. Companies such as Omni United and The Carlsberg Group have initiated circular practices by improving the sustainability of tires and beer bottles, respectively.
A system of standardized, straightforward labels for recycling bins could bring US recycling rates up, argues Mitch Hedlund, executive director at Recycle Across America. "There are thousands of confusing recycling instructions on bins throughout the country, which makes people skeptical and apathetic about recycling, and projects the message that recycling is unimportant," Hedlund says.
Third-party parts and components for Apple products can vary in quality, says Kyle Wiens of iFixit, with repair shops operating in a "completely free market where there are no standards." He recommends independent shops, saying that customers need to take care with selecting one.
Instagram has posted strong user growth and boasts a huge number of daily active users, making it a potentially lucrative platform for brands. Carlos Gil, CEO of Gil Media, explains how to make use of the social network by discussing the purpose of hashtags, Stories tools and location tagging.
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