This article outlines six strategies that effectively grow your social media followers.
Retailers can use these proven ways to market their products in China and capitalize on the strong demand for American products:
Retailers: It’s vital that your website serves as an enabler of, and not a barrier to, sales growth
Trust is key to facilitating a business transition or pivot.
The founder of an influencer marketing agency offers advice on starting your own business.
The shift to increased reliance on voice over the past year is perhaps the biggest change for marketers since the advent of the smartphone.
Brand awareness is a vital strategy for reaching prospects and driving leads.
New research by SmartBrief and the Content Marketing Institute finds that business leaders search for content that speaks to specific needs and pain points, educates and makes their search for product specs easily accessible.
The growing prominence of digital influencers in social media marketing has left some worrying: are agencies getting cut out of the influencer marketing boom?
2017 may be the year we see a shift from big theatrical releases to OTT productions.
Breaking SEO rules could put your page rank in jeopardy
Today's influencers are knowledgeable, powerful and empowered
Loyalty marketing needs in-depth read-outs, consistent and meticulous attention to the small minutiae of customer interactions across complicated channels.
As more and more consumer activity moves to social media, it’s clear that social media IDs should be linked to the CRM for a truly complete customer view.
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