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Are you interested in a location-aware Facebook?

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Marketing Strategy

McDonald’s announced it will be among the early partners of an upcoming location-based feature for Facebook, as noted  in today’s lead story in SmartBrief on Social Media.

The feature, which should be unveiled in a few weeks, will allow users to check in at McDonald’s restaurants in a manner similar to existing location-based networks such as Gowalla and Foursquare.

Are you interested in using Facebook as location-based network? How will you adapt your Facebook strategy to account for this feature?

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