For Bing, it's wait and see - SmartBrief

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For Bing, it’s wait and see

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Marketing

SmartPulse — our weekly reader poll in Smartbrief on Social Media — tracks feedback from leading marketers about social media practices and issues. Paul Chaney, Internet marketing director for Bizzuka and member of the SmartBrief on Social Media Advisory Board, helps create the questions and analyzes the results. We run the poll question each Wednesday in our e-newsletter and feature Paul’s analysis on this blog.

Last week’s poll question: What level of impact do you think the new search engine Bing will have?

  • It won’t kill Google, but it may kill Yahoo. 36%
  • Its impact will be short-lived, just let the buzz die down. 31%
  • Its impact will be long-term though I’m not sure to what extent. 30%
  • It’s most definitely a Google killer. 3%

“While Bing is making a good showing, the jury is out on its long-term impact. I’m with the crowd that says it won’t kill Google, but might kill Yahoo. I’m using Bing, more out of curiosity than anything else. I’m not convinced the search returns are better, but do like the graphic image in the background. A little eye candy never hurts!” –Paul Chaney

Image credit, iStock