How do organizations appear when they lack a sense of purpose?
Employees feel as if they are drifting on a raft without a rudder. They lack direction as well as motivation. They also feel underappreciated and disengaged. By contrast, when people feel purposeful they are engaged and they put forth the effort to succeed for themselves and by extension the entire organization.
Purposeful organizations apply intention to what they do. Organizations that lack purpose drift and drag and by doing so waste the skills and talents of their employees.