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Today’s bonus tracks: 7 signs your SEO effort is sinking

Effective search engine optimization requires a combination of technical and business skills, writes Stoney deGeyter. If you’re in the market for an SEO contractor, deGeyter shares 7 warning signs to look for during your search. Be wary of contractors who are secretive, slaves to conventional wisdom or unwilling to accept client involvement, he writes. For more great social media stories, sign up for SmartBrief on Social Media.

Image credit, geopaul via iStock