Nobody enjoys sitting through a sales pitch — so why poison your budding social efforts with hard-sell tactics? To build a community around your blog, you need to create value for visitors and make your passions infectious, Graeme Newell writes. Be authentic, natural and don’t worry so much about promoting yourself. Treat your followers right and they’ll keep coming back. For more community building tips, check out the daily newsletter from SmartBrief on Social Media, your ready and reliable source for all things social.
- Avoid the hard sell to gain readers
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