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Today’s bonus tracks: Making your Facebook fan page shine

What do Pringles, Coca-Cola, Starbucks, Adidas and Red Bull all have in common? They’ve got the very best fan pages in all of Facebook, according to Mashables’ Callan Green. These are companies that let their brand messaging take a back seat for a second and really created spaces that are all about the fans. The also worked to engage their customers with regular status updates, contests and other content that gave fans a reason to keep coming back. At SmartBrief on Social Media, we’re all about the fans too. Sign up for our daily e-mail newsletter and get all awesome social media stories our blog simply can’t contain.