Today’s bonus tracks: Packed and ready to go

Way to make it to Friday SmartBrief on Social Media fans! If you’re planning a little getaway this weekend, why not check out Virgin Atlantic’s new social media offering, Vtravelled.com.  The site allows visitors to collaboratively plan trips– sharing their destinations, schedules and the like. Seems like a great way to make plans with a buddy or even meet new traveling companions.

• Virgin Atlantic’s social media site takes off
• Marketing can’t make up for bad product
• Twitter makes customer outreach easy