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Tweeting without a net

1 min read

Leadership

Last week’s SmartBrief on Workforce poll: Does your organization have a formal social media policy?

  • No, 82%
  • Yes, 18%

As social media tools becoming more widespread in business, so too shall official policies governing their use. For small organizations, that might seem like overkill, but I think that’s better than waiting for something bad to happen — then cobbling together a bunch of draconian rules in a panic. Work with your employees to develop a simple, commonsense policy that will help guide them in how they conduct themselves as representatives of your organization online. The Blog Council’s Disclosure Best Practices ToolKit is a great start, and I would say that even if I didn’t work with Andy.