The news that Keurig Green Mountain will be acquiring Dr Pepper Snapple Group topped the list of most-read food and beverage stories this week. Once the deal is finalized, the acquisition will result in a united global beverage business with approximately $11 billion in annual revenue. Other CPG stories that hit home with readers included the new digital marketing strategy at Clorox and McIlhenny Co.’s plan to preserve the Avery Island, La., home of Tabasco.
Restaurant stories also ranked high with readers, who were interested in the news that McDonald’s has revealed a contemporary new look for its iconic Chicago location, long known as the “Rock ‘n’ Roll McDonald’s.” In addition, the news that KFC has hired its first female Col. Sanders, played by country singer Reba McEntire, was also popular.
Grocery retail was a hot topic this week, with the revelation that Lidl’s CEO believes the company could have designed its US locations better and news about Casey’s General Stores’ bid to potentially acquire Kroger’s convenience store business both landing in the top five. Check out the full list of this week’s 10 most popular food and beverage stories from SmartBrief:
- Keurig makes deal to acquire Dr Pepper Snapple Group
- McDonald’s Chicago flagship goes sleek, green
- CEO: Lidl didn’t design its US stores well
- “Digital is not enough,” Clorox CMO says
- Sources: Kroger receives bid for its 780 c-stores
- Tabasco owners fight rising tide at La. headquarters
- Halo Top expands nondairy line with 7 new flavors
- Haagen-Dazs debuts new product, flavors
- Sam’s Club targets wealthier shoppers with fewer stores
- KFC reveals McEntire as first female, singing Colonel
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