Sponsored
How MA plans can win member loyalty during the new extended open enrollment period
How MA plans can improve onboarding and patient engagement
Healthcare
Sponsored
How better patent data helps generic and innovator firms in today’s cut-throat markets
How better patent data helps pharmaceutical companies
Healthcare
The one trend that matters for every health care leader
Companies that put consumers first are positioned for success
Sponsored
Medicare Advantage plans can get ahead with better data and claims member management
Better coordination of benefits for MA plans
Sponsored
Diabetes education can improve patient health, lower costs
Helping patients better manage their diabetes
Healthcare
What’s hot in health care digital marketing?
Health care organizations that provide timely, relevant industry updates will position themselves well as an essential resource for their customers.
Sponsored
Hiring a health plan consultant? Follow these tips to select a consultant and make the most out of the investment
How to hire a health plan consultant
Sponsored
Avoiding Nutrient Depletion From Common Medications
Avoiding nutrient depletions with common medications
Sponsored
Why health plans must rein in unnecessary DTC testing
How health plans can limit inappropriate DTC testing
Sponsored
QI protocol enables imaging centers to improve cancer care
When imaging practices know their rates of radiotracer infiltration, they can take action to improve patient care.
Sponsored
Study spotlights variable injection quality in medical imaging
Radiotracer infiltration is a silent, but potentially serious, problem in PET/CT imaging, but technology offers a solution.
Sponsored
Rationalize your plan’s approach to risk adjustment
Accurate submissions allow the health plan to maximize revenue, but plans often don't have the right technology in place.
Sponsored
The new health care consumer is here to stay
Health plans that invest in decision support technology will connect and get consumers into the right plans for them.
Sponsored
How longitudinal analysis can boost payment integrity programs
When data mining programs take a broader view at claims, the health insurance overpayment problem shrinks.
Healthcare
6 Steps to a Successful Digital Marketing Plan
The importance of digital marketing in health care
Sponsored
Custom concept development: The key to overpayment recovery ROI
Overpayment identification is not the place for a one-size-fits-all solution.
Sponsored
Educated, engaged patients, better diabetes outcomes
Education is a key aspect of chronic disease care, and patients with diabetes need it at 4 key times.
Sponsored
Meet the challenges of health care today
It's a dynamic time in health care, and providers that leverage the right tools and tech won't get left behind.
Sponsored
Big data and AI are powerful tools in the fight against health care fraud
Fraud, waste and abuse is a costly problem in health care, but data, analytics and AI could turn the tide.
Healthcare
5 trends reshaping health care (and your job) this year
Health care is changing fast, but marketers who stay on top of these key trends will remain relevant.
Sponsored
OA knee bracing reimbursement: Challenges and opportunities
Osteoarthritis bracing options are getting better, but reimbursement doesn't always support patient choice.
Sponsored
Build a better Medicare Advantage enrollment experience
How an end-to-end purpose-built MA enrollment solution can improve market share and the consumer experience.
Sponsored
Integrated OTC benefits: A prescription for customer satisfaction
How supplemental OTC can engage consumers, improve retention and set health plans apart
Healthcare
The challenges and rewards of O&P: An interview with Jim Weber
How a dynamic health care landscape and technological advancements are reshaping O&P practice
Sponsored
How physician education and engagement can stem waste and abuse
Wasteful and abusive behavior isn't always intentional, and payers who recognize this can help stem the losses.
Sponsored
How identity verification can prevent millions in losses to enrollment fraud
Health plans that build identity verification into a systematic fraud prevention approach can stop enrollment fraud before it has an impact.
Sponsored
PAC optimization unlocks value for patients and payers
Data tools, high-performing networks and a new way of thinking about episodes of care are good for patients and payers.
Healthcare
The brain science of behavior change
Lasting change relies on effective motivation but can't happen without adequate time, systems and a plan for inevitable relapse, Dr. Kyra Bobinet says
Healthcare
Marketing pro asks #whatthehealthcare and sparks a movement
Everyone has a health care story; Burt Rosen created a way for people to tell those stories.
Sponsored
How diabetes educators can lead patients to better health
The rising incidence of diabetes is placing new importance on patient education.
Sponsored
Why communication needs to be at the center of your member experience strategy
Health care consumers expect simplicity and personalization. Here's how payers and providers can deliver.
Sponsored
How the right image archiving middleware can support better patient care
Hospitals with multiple distinct image archiving systems need a way to link those systems for safer, more efficient care.
Sponsored
Why patients and providers need a more complete patient medical record
Interoperability and data challenges mean clinicians may lack critical information when treating patients.
Sponsored
Value-based pharmacy benefit management: New models for balancing care and cost
In the age of value-based care, pharmacy benefits embrace new thinking to balance sustainable costs with patient outcomes.
Sponsored
How MedTech leaders can embrace the IoT and improve the delivery and experience of health care
The Internet of Things holds great promise for helping medical technology companies transform health care.
Sponsored
End-to-End Program Integrity: Eliminating Gaps and Meeting Business Objectives
The most effective payer programs for fighting FWA are tailored to each organization and integrate end-to-end capabilities.
Sponsored
AVMA addresses hot-topic questions facing young veterinarians
The rising cost of veterinary school, high interest rates and low starting salaries mean new veterinarians are burdened by debt for years.
Healthcare
P2P health care: Could it change the world?
What’s the most exciting innovation in health care today?