What might Twitter’s monetization plan mean for you?
We were packed in among thousands — not to mention those relegated to spillover telecast-viewing rooms — last week for the now-infamous South By...
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We were packed in among thousands — not to mention those relegated to spillover telecast-viewing rooms — last week for the now-infamous South By...
Today’s Q-and-A is with Chris Cunningham , co-founder and CEO of appssavvy, who will speak at the nearly sold-out IAB Social Media Marketplace in...
We had two roving correspondents at SXSW Interactive last week in search of fascinating nuggets at the intersection of health and mobile. Doug Naegele,...
At Monday’s IAB Social Media Marketplace, Ian Schafer, CEO of Deep Focus, offered a case study of the work his firm has done to...
In today’s competitive business climate, it’s vital for companies to have a strong brand presence, — and increasingly that means far more than merely...
Mari Smith, social-media business coach and “the Pied Piper of the Online World” (according to FastCompany.com), stepped up at the Social Media Success Summit...
One of the most difficult aspects of pitching social media to leadership is proving its worth in numbers, or, to be frank, cash. Often,...
Admittedly, I’m the cynic of our team. After last year’s stellar lineup for Buzz2009, an event we hosted in Washington DC last summer for...
This post is by Kaukab Jhumra Smith, a contributing editor for SmartBrief. She is reporting live from Gov 2.0 this week. Ideas do not...
This post is by Kaukab Jhumra Smith who is attending Gov 2.0 in Washington this week. Tim Berners-Lee, the guy who literally invented the...
Today’s guest post is from Doug Naegele, an avid SmartBrief on Social Media reader and inveterate entrepreneur. His firm, Infield Communications, lives at the...
This post is by SmartBrief on Social Media contributing editor Ben Whitford. Martha Stewart may be best known for her cupcakes, but she also...
This post is by SmartBrief on Social Media contributing editor Ben Whitford. The exciting thing about location marketing is that right now, nobody knows...
This post is by Ben Whitford, contributing editor for SmartBrief on Social Media. For social marketers, return on investment can be a touchy subject;...
This guest post is by Jennifer McNally, SmartBrief’s director of editorial operations. “Focus on the relationship, not the technology.” Sage advice from social media...
U.S. Hispanics are a cultural and economic powerhouse. They make up more than 15% of the U.S. population — and over the next 40...
This post is by Kaukab Jhumra Smith, a contributing editor at SmartBrief. When Twitter agreed to allow the Library of Congress to archive its...
The Gov 2.0 space is full of evangelists trumpeting the ability of social-media technology to make government more responsive, efficient and collaborative. But you...
Social networks are profoundly changing the way we receive and react to news about disasters around the world. In the aftermath of the earthquake...
According to best-selling author Charlene Li, creating a sustainable social ecosystem means focusing on the passive “watchers” first and the actively engaged members of...
**UPDATE** We have announced our two winners. The winner of the comment/blog portion of the contest, receiving two tickets to Facebook Success Summit is...
At Seth Godin’s keynote this morning at the IAB’s MIXX event in New York City, he discussed the importance on focusing on “what’s now”...
Tyra Banks says she is on a mission to empower women. At Monday’s IAB MIXX conference in New York City, Banks spoke at a...
SmartPulse — our weekly reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social-media practices and issues. Last week’s...
When Bonnie Raitt belted out, “Let’s give ’em something to talk about” with her hit song in 1991, she had no idea she was...
Savvy social-media marketers know that the real point of social tools is not to get the most “fans,” “friends” or “followers” but to convert...
Wool.labs is all about reading the tea leaves, so to speak. By taking what is said in online blogs and social-media sites about a...
During Friday’s Facebook Success Summit session, “How to build and manage a loyal Facebook fan base,” Amy Porterfield and Cindy King focused on one...
One of the main aims of companies using Facebook for business is generating awareness, as Jay Baer pointed out in his Facebook Success Summit session...
“Ideas don’t spread because they’re good,” Dan Zarrella told an audience at the recent AMP Summit in Washington DC. That’s not a popular notion...
This Spotlight on Social Commerce series is brought to you by Bazaarvoice, bringing the power of social commerce to the world’s best brands. Once...
This post was written by Liz Perman, an editorial project manager for SmartBrief. Hundreds of educators from international schools around the world came to...
There was no dearth of fascinating conversations Thursday between new and traditional media moguls at Business Insider’s IGNITION: Welcome to the Future of Media...
Barry Moltz is serious about customer service. So much so, in fact, that his nightmares center on bad customer service scenarios, he told attendees...
**UPDATE** We have announced our two winners. The winner of the comment/blog portion of the contest, receiving two tickets to the Blogging Success Summit...
This post was written by SmartBrief technology editor Susan Rush. If you think social TV is only for young, hip viewers, you are mistaken....
This post was written by SmartBrief’s Megan Conniff. Is e-mail dead? That was one of the questions asked this week at the NRF BIG...
In preparation for the Feb. 24 event hosted by wool.labs, SmartBrief and MISI at the National Constitution Center in Philadelphia, wool.labs is rolling out...
At this point, social media is a no-brainer. Been there, done that. What really matters is cutting through the noise and finding a sweet...
Search engine optimization is a powerful marketing tool, but the concept remains misunderstood and underutilized, says Rand Fishkin, the CEO and founder of SEOmoz.org,...
Building online communities is a great way to connect and engage people, but they’re hard to build and grow successfully, says Steve Ressler, founder...
If you think that social networks free you from needing to use blogs to get your message out, think again said Technorati CEO Richard...