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Marketing

How to build better relationships with influencers

Influencer marketing has evolved. What marketers need to know to shape strategy.

By Jo Hamilton 08/25/22

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Marketing Strategy

Brands experiment with audio ad interactivity

By Jo Hamilton 08/24/22

Marketing Strategy

How marketing associations see 2023 shaping up

By Mike Driehorst 08/23/22

Out-of-home advertising continues to make a comeback

By Jo Hamilton 08/23/22

Marketing Strategy

Brands engage with gamers

By Jo Hamilton 08/17/22

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Antronix gears up for SCTE Cable-Tec Expo

By Antronix 08/16/22

Marketing Strategy

Scholarships help brands reach Gen Z

By Jo Hamilton 08/16/22

How Instagram users interact and connect with brands

By Jo Hamilton 08/15/22

Digital Technology

Targeting and transparency: Marketing privacy-forward advertising

By Doug Stevenson 08/12/22

Marketing Strategy

A marketer’s cheat sheet to back-to-school shoppers?

By Jo Hamilton 08/11/22

Digital Technology

Retail media ad market poised for growth

By Jo Hamilton 08/10/22

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