Data clean rooms offer new opportunities to data-poor verticals
MightyHive’s Adrian Domek makes an argument that data clean room can give marketers “superpowers” as they work to comply with upcoming data privacy and protection regulations.
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MightyHive’s Adrian Domek makes an argument that data clean room can give marketers “superpowers” as they work to comply with upcoming data privacy and protection regulations.
Technology is redefining how people plan for retirement and manage their wealth, causing a shift in the industry
Skills are required to execute on technology. Here's how that informs your people and business strategies.
Advice for leading and growing a company when the work and home lives overlap.
To make personal connections with potential life insurance customers, marketing teams are leveraging data and analytics to shape their conversations.
Empathy is the future of leadership, and here are four reasons why it can help you.
Regulatory challenges in the medical device industry
What’s trending? From the Cayman Islands to the HCSC-Anthem merger, don’t miss these most-read stories.
Customer retention can be a small change with major impact. And yet, many CMOs don’t champion retention as a top priority even though it plays a large part in their long term success.
The scale and complexity of operating as a wine and spirits wholesaler has become more complex than ever before. We talked to Mexcor International Wine & Spirits about the ERP system it switched to and why.
A strong economy makes it easier to support culture, training and L&D. But will that support survive a downturn?
Sam Meensian of USA Business Insurance looks at five tools marketing automation tools that can help you create better content – faster.
Invoca’s Gregg Johnson explores the importance of emotional intelligence when using automation.
Invoca's Ian Dailey explores how companies are using cutting-edge video chat features to build loyalty.
Mythic Chief Marketing Officer Taylor Bryant writes that the wellness debate is too often focused on social media opinions, and explores how science can win the wellness marketing battle.
The question of if and when surrounding robots has now become why and how, and inventors and start-ups of all sizes are addressing challenges head-on in order to capture opportunities to provide solutions in the ever-growing world of food.
A growing wave of tech companies are building hiring platforms designed to make it easier for operators and workers to fill open shifts.
In this algorithmic age, the true secret of successful cultural change is finding and augmenting the behaviors, patterns, and mindsets that are already working for you, rather than trying to superimpose the values of another company onto your own.
Employers have more control over what skills get developed than they think. Here's advice for tackling the skills gap.
Brand Marketing Manager Evan Magliocca explores problems and possible solutions brands – and their agency partners – encounter in today’s martech marketplace.
Shifting shopper habits and the evolution of omnichannel are changing the grocery retail landscape, and investing in shelf management can help retailers maximize sales.
Don't go unrequited at work: Focus on providing value that aligns with your employer.
Grocery retail is changing, and several industry executives shared their advice for adapting to the shifts during this year’s FMI Midwinter Executive Conference.
Improving customer experience with automation
Modern marketers need carefully considered strategies and data, not just tools and technology, to implement successful digital marketing.
Panelists at Consensus: Invest 2018 said blockchain is likely to transform, but not eliminate, accounting and auditing.
A panel at the National Restaurant Association’s Restaurant Innovation Summit discussed how restaurants can ensure their investment in kiosks pays off and how the technology may evolve.
In this interview, Toshiba exec Fredrik Carlegren talks about brand authenticity, bringing tech into stores and new consumer research ahead of the holidays.
Wind turbine companies will need new technology to increase capacity and keep up with changes
The population demographics in the US are shifting dramatically from one generation to the next, and compounded by rapid developments in technology, the food experience is becoming more nuanced and individualized.
With population growth, climate change and technological innovations, the landscape today isn’t the same as it was yesterday and it won’t be the same tomorrow.
Discover how financial advisors can adapt to technology disruption to provide excellent client service.
Preferences shared to one system should easily propagate across all your outbound communication platforms with a clear understanding of the source of the change.
There are five fundamental areas where businesses must prepare for sustainable artificial intelligence
Marketing agility is an organizational capability as well as a professional attribute -- and it is an extremely valuable trait during times of uncertainty and change.
Electronic trading has benefited the fixed income markets but still has a great deal of room for growth and improvement, said panelists at SIFMA's 2018 Annual Meeting.
Emerging technologies are creating opportunities for consumer goods companies to connect with customers and optimize costs -- but many of these technologies can also open the door to cybersecurity threats.
Intelligent Networks deliver cost and time savings that drive better customer experience.
The much-anticipated deployment of 5G networks will be the driving force for the wireless industry, starting very soon. 5G networks will enable vastly improved download speeds, lower latency, and improved processing power.
As the internet of things becomes more fully realized, there are new possibilities for insurable transactions, and insurers must determine how they will participate in the new world of risk.
Connecting with an audience through live events is effective but takes the right teams, technology and targeting to succeed.