Creating a seamless journey between online to in-person shopping
A look at the integration of online and in-person shopping.
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A look at the integration of online and in-person shopping.
How ecommerce retailers use AI to improve customer satisfaction.
Frist-grade teacher Harlee Harvey of a rural village in Alaska is one of 5 finalists for the National Teacher of the Year.
Learn how the agriculture sector is becoming more sustainable through the use of anaerobic digesters that take food waste and cow manure and turn it into products like natural gas, fertilizer, bedding for cows and cash for farmers.
Data automation can breathe new life into that marketing data you’ve been collecting over the years, much of which is likely siloed and unorganized.
Virtual field trips can make teachers' lessons more engaging by putting students in a different country or environment or even on a planet.
Whether it’s to fill a niche in suburban towns, plug into urban markets or meet the needs of college communities, many retailers – from traditional “big-box” to grocers and more – are adjusting their store models by shifting to smaller-format stores that occupy a fraction of the square footage of their traditional store models.
How grocery retailers are using new technology to glean shopper data, streamline operations and improve customer satisfaction.
From hotel and lodging to air travel, digital nomads and bleisure travelers are impacting business travel in ways being felt across the board.
With 35% of shoppers discovering new brands on Amazon, a solid sales strategy there is a must. Follow these Amazon best practices to boost your e-commerce sales.
Tristan Grimbert and Raphael Declercq from EDF Renewables discuss what lies ahead in 2023 for the renewable energy industry.
Video, engagement through data and visitor segmentation are 3 content marketing trends Ezoic’s Tyler Bishops sees for 2023.
Here’s why the time is now to transition to Google Analytics 4 – and reap the benefits sooner rather than later.
Through improving consumers’ ad experiences, publishers can sustainably keep subscription costs low while ensuring that their models are sustainable and profitable in 2023 and beyond.
While NFTs took a hit in 2022, Kent Lewis looks at how forward-thinking brands can still find value in them while also taking advantage of Web3 capabilities.
From augmented reality to neuroscience, KEVANI founder Kevin Bartanian breaks down 2023 OOH trends in advertising.
Five of the top food and beverage trends to watch for 2023 include a beverage category that will continue to gain popularity and the social media platform that experts think will most influence where and what consumers want to eat.
Students perform better when they feel safe.. Creating safe schools requires a comprehensive plan with physical steps and mental preparation.
Subscription and digital services for labor law posting requirements can save businesses time -- and keep them in compliance.
Our school's digital house system to manage student groups has been a fun and informative way to keep in touch with families.
Retail media networks are growing faster than social media and CTV advertising. Here’s the latest look at RMNs – and the opportunity.
Unbabel CEO Vasco Pedro explains how AI translation can help smart marketers localize campaigns and product literature when they expand into new countries.
Here are 5 dos and don’ts to make sure the e-commerce SEO for your product pages converts prospects into customers, courtesy of Cloudways’ Robert Jacobi.
Did you catch this week’s news from the top social platforms? If not, SmartBrief has a recap on the latest social media news, trends and updates.
Hugh McDermott from ESS outlines the crucial role iron flow batteries are poised to play in the long-duration energy storage market.
Bloomreach CEO Raj De Datta leads you through 3 questions and several steps to create an e-commerce personalization strategy.
Craft beer sales rebounded in 2021 and 2022 saw the return of Oktoberfest and the Great American Beer Festival.
From improving food safety and offering sustainable material alternatives to helping retailers glean more customer data, food packaging innovations are revolutionizing the food and beverage retail industries.
James Muraca from Enersponse explains how automated Demand Response systems can enhance grid resiliency, utilize more renewables and save users money.
Green hydrogen is on its way to Louisiana in the form of the H2theFuture hub
Feeling emotionally drained after the recent pandemic and school upheaval? Quick physiological tactics can ramp up educator wellness.
As restaurants adjust to changing business conditions some operators are using robots and other automation technologies to reallocate some tasks and maximize efficiency.
Americans love to eat out, yet research from The Hartman Group shows how restaurant offerings often present challenges to individual eating approaches.
A reinvention of the third-party cookie misses the mark for what the ad industry needs, writes Semcasting's Ray Kingman. He explores the battle over the first-party cookie and what we can expect with the future of identity.
Experts from across the marketing spectrum share their insights for what marketers should plan for in 20232.
Turn education on its head with achievement teams that use student assessment data to improve teaching rather than judge students' abilities.
How is this virtual reality shaping brands' approach to e-commerce marketing.
Jason Busch from the Pacific Ocean Energy Trust outlines the many ways the ocean can be used to power a more sustainable future.
Marketers are finding interactivity is a great way to boost awareness and recall.
Learning management systems play a pivotal role, even in in-person classrooms today.
Technology, a flexible and accessible space, and partnerships are the ingredients for a successful innovation lab.
Why in-game advertising and game tie-ups should matter to marketers.