Marketing
Beyond Love Potion #9: How to engineer a path to brand love
The Shipyard’s Lance Porigow offers an 8-step process of how you can engineer brand love to help drive consistent and predictable growth.
brand love
Marketing
What marketers can learn from America’s most-loved brands
Passion, trust and customer satisfaction are the cornerstones of brand love. Talkwaker and Hootsuite offer takeaways from the 10 most-loved brands in the US.