What generation shifts mean for predicting food trends
Food preferences can change drastically between generations, and industry professionals need to know their customers in order to effectively market to them.
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Food preferences can change drastically between generations, and industry professionals need to know their customers in order to effectively market to them.
Datassential’s “The American Meal” report surveyed thousands of consumers about their eating habits both at and away from home.
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The challenge will be showing consumers all the benefits of QR codes and figuring out the balance between those who want to use the technology and those who don’t.
Consumers suggest that they’re ready to move out of crisis mode and get back to business, which for the restaurant industry, means that more are getting comfortable with dining out again, albeit with some concerns about the economy.
Consumers want to experiment with different cuisines in an authentic way, and while US operators are starting to catch on, there’s still huge potential for growth in authentic and global flavors.