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Four tips to engaging with your customers post-purchase
How to keep customers coming back for more after their initial purchase.
ecommerce
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Smart tech investments to improve your ecommerce experience
Smart tech investments to improve your ecommerce experience
Sponsored
Creating a seamless journey between online to in-person shopping
A look at the integration of online and in-person shopping.
Sponsored
How AI can personalize the shopping experience
How ecommerce retailers use AI to improve customer satisfaction.
Media
Why Publicis Groupe bought Profitero
The top ad holding companies are all making big investments in e-commerce as marketers seek to invest in digital retail.
Brands & Campaigns
41% of consumers want to shop in virtual worlds
Consumers may not understand the metaverse, but they would shop in it. A survey gauges consumer reaction to the technology reshaping retail.
Marketing
Retail returns must be reined in
The growth of e-commerce is making returns a massive problem for retailers. They need a strategic plan to curb it.
Brands & Campaigns
The Etsy sellers strike was about marketing
Amid a wave of union organizing at companies like Amazon and Starbucks, the Etsy sellers strike is actually about marketing.