first-party data

Why personalization is more important than ever for brands

Personalization is the key to consumers' hearts. Twillo research shows 62% of consumers say brands will lose their loyalty for not delivering personalized experiences,

Brands & Campaigns

Marriott network avails first-party data

Marriott is the first hospitality brand to develop a media network to help brands tap its first-party data and gain access to captive audiences in the travel market.