Consumer Insights
What generation shifts mean for predicting food trends
Food preferences can change drastically between generations, and industry professionals need to know their customers in order to effectively market to them.
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Food preferences can change drastically between generations, and industry professionals need to know their customers in order to effectively market to them.
Seaweed has been gaining popularity on menus and store shelves over the past few years, but this year could bring a tidal wave of new products and culinary applications as food companies look to cash in on algae’s health and sustainability benefits.
To shed light on how cultural and demographic shifts are impacting demand for food and beverage, Hartman Group analysts recently examined six key trends in consumer culture.